Support the Rich Coast Project when you shop on Amazon

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Amazon is one of the most widely used websites in the world. Through the Amazon Smile program, customers can elect to donate 0.5% of their purchase to the charity of their choice, just by shopping on

If you already shop on Amazon, or if you’re looking for the perfect gift for a loved one, we invite you to shop at and choose The Rich Coast Project as your charity of choice.

Below you can read about how to use Amazon Smile.

How Does it Work?

1. Visit

The entire shopping experience is the same and most products available on are available at Amazon Smile.

2. Sign in and Choose The Rich Coast Project

The screen will look slightly different depending on whether your not you’re already signed into Amazon. If you’re already signed in, you’ll see a screen like the one below. Simply search for “The Rich Coast Project” or the charity of your choice and proceed to step 3.


If you’re not signed, enter your email and password. Then proceed to step 3.


3. Select “The Rich Coast Project”

After signing in, search for “the rich coast project” as your charity of your choice.

When you search for a charity, such as “The Rich Coast Project,” you will be given a list of possible matches. Select the charity of your choice to continue.

Once selected, you will receive an email confirmation and you can begin shopping.

4. Begin shopping!

Once you’ve selected your charity everything else functions the same. Shop for your favorite products or the perfect gift. Most products are eligible on Amazon Smile–if not, you’ll be notified. You can checkout normally as well. No extra cost is passed onto you–Amazon will donate 0.5% of your purchase to The Rich Coast Project!

5. Share with your friends

After you’ve successfully completed a purchase on Amazon Smile you can share the news with your friends on Facebook, Twitter or via email. This option appears on the confirmation page after your order is complete.

Get Started

We applaud Amazon for their efforts to support charities. We hope you will take the opportunity to support World of Children with your eligible purposes on